Just $49/mo - cancel anytime.

SO YOU STARTED YOUR BUSINESS SCRAPPY?

And now it needs a backbone to stop you from being the bottleneck to actually making it work. Welcome to the part of your business you’ve been avoiding.

You’ve launched. You’ve posted. You’ve Googled. You’re learning sales and marketing.
You’ve stitched together freebies, changed your pricing twelve times, and somehow kept moving forward.

But now… you're ready to put your big girl pants on, get out of your own way and stop winging it.

So you can step away from your business live life offline, not chronically online thinking wayyyy tooo much about content (because it's simply not working and it's stressing you out). 

You’re doing so much, but still feel like you’re missing something.
You’ve got ideas, but no plan.
You're building products, services or offers, but no clarity.
You’ve got ambition, but zero structure.

This is where that changes.

Whether you're product-based, service-based, eComm, or digital — VIP gives you the clarity, structure, and direction you've been craving.

 

THE ANSWER ISN'T MORE CONTENT 

And it's unhealthy to be thinking of it ALL.THE.TIME. (you literally have a business to run...)

The duct tape holding your business together is the reason your content isn’t landing. So let's press pause on that doom-scroll-brain-rot-cycle for a sec?

The VIP is for the woman who’s just starting out, or halfway in the air already — but doesn’t trust the engine she’s building.

You’re tired of guessing what to post.
Your audience is confused and not primed to buy.
You’re over all the marketing advice that doesn’t apply to your brilliant business.

You need real strategy that fits your life. Your desires. Your goals. Your business.

 

SO HERE'S WHAT WE'RE GONNA DO FIRST

→ Get really clear on what you're selling, and learn how to say it simply - so even your husband understands what it is you do

→ Price everything properly so it doesn’t make you resentful

→ Make your brand magnetic to the right people (and sell for you)

→ Work out what your audience actually needs to hear so they want to buy from you and not your competitor

→ Map out what you need to sell, how many sales you need and at what price so you can pay yourself (finally)

→ Build the kind of structure your future self will thank you for

→ Use AI bots that help you get it done faster 

This is the part of the business most people skip. That’s why most people stay scattered.

 

YOU'RE GONNA KNOW INSIDE OUT

→ What you’re building

→ Why it matters to you and to your customer

→ Who it’s for

→ How it works

→ How it grows

→ How much money you're making

→ And how to stop second-guessing it every day

 Why? Because this will actually make marketing feel easier and HOW GOOD will it feel to have a business designed to the way you actually want it to be.

You'll have a system, you'll have focus and something you can depend on no matter what life throws at you.

You'll learn how to plan your marketing, content and business (yeah we don't just stop at social media.... we are doing ALL THE THINGS INSIDE) each week, month, quarter and year to match your goals and keep you focused. 

Everything you do will finally align with your strategy, with who YOU are and how YOU want to do it - so it actually becomes something you stick to. Phew.

Because my friend, this is how we make money.

 

OK JO, SO HOW DO WE DO IT? 

Here's how.

You get a complete business road map.

A business operating system (a custom Notion dashboard where you keep ALL.THE.THINGS so you are on CEO mode - always)

My signature business foundation framework so you can sort out your vision, offers, pricing, brand, audience, message, goals and marketing plans.

A suite of AI bots that are actually smart, I'm talking a CEO bot, a CFO bot, launch bots, offer bots  (and trained on my exact framework - check them out below)

Fortnightly coaching calls, monthly co-working, optional 1:1 support

An intimate, switched-on community who are here to build, not scroll. Here to support you. To hold you accountable. To encourage your wild ideas.

HOW IT WORKS

You'll be guided through a proven 4-phase process at your own pace. Supported by trainings, templates, AI bots, and community support:

 PHASE 1: Get Clear

Set your vision, build (or completely pull apart) your brand, define your audience, and uncover what makes your business magnetic.

 

PHASE 2: Get Strategic

Build irresistible offers and products, dial in pricing, and create a marketing plan that actually makes sense for your stage of business.

 

PHASE 3: Get Seen

This is where we learn to show up online, attract the right people into your world and convert them into raving fans and customers. 

PHASE 4: Grow

Generate leads, grow your email list, and start scaling your visibility because you've laid the foundations - you can handle growth.

 

HERE'S WHERE IT GETS REALLY COOL

You get to install a complete team of AI bots that not only speed up the process, but support you through all your strategic decisions + do so much of the 'doing' for you. It's like having an entire team of experts and staff at your fingertips who can help you shape your offers, your pricing, guide your business decisions, plan your days, set goals, evaluate the gaps in your business, plus plan, write and repurpose all your content for you. Meet the AI Dream Team. 

They are already pre-trained on my club framework making it oh-so-simple to get shit done.

They are super easy to use - you simply install them in your own ChatGPT account and they live in your sidebar until you need them. 

Training is provided so don't stress if tech is your downfall.

YEAH I'M IN

$49/mo cancel anytime

 

 

WAIT. WHO ARE YOU?

(I can hear you thinking from your tiny screen)

I'M JO BY THE WAY

Hi. I’ve been in marketing and communications for 20 years — back before social media was even a thing. Originally from Australia and recently moved to Vietnam with the fam.

I live by my values: My work does not define me, nor does it rule my life. Give me simple repeatable systems, AI and processes so I can live my life. I'm sure you feel the same way - yeah?

We didn't start a business to lose ourselves. 

I’ve worked with over 1,000 entrepreneurs, helping them simplify marketing and grow their businesses by removing what's keeping them stuck, scattered or the bottleneck inside their business.

I've scaled That Marketing Club into a global membership with more than 600 active business owners inside. I've ran multiple other businesses in loads of different industries - like ecommerce, B2B, education, online courses, events, wellness (honestly the list is endless, and I know you're too busy to care about my credentials).

But what I will say is this: The club was not built because I got 'lucky' with a viral post and decided to build a course about it (I'm not another marketing girly).

In fact it's the complete opposite.

It's because I've poured over 12+ years of blood, sweat and tears into building multiple brands, scaling internationally and being inundated with requests for 'coffee to pick my brain'.

So here we are.

You and me get to have coffee together [virtually] every fortnight. Deal?

My coffee of choice is a Vietnamese ice salt coffee - and you'll often find me sipping on multiple before 10am, while juggling my kids and multiple businesses.  I've built the bulk of my businesses with a baby on my knee - I'm here to show you if I can do it, you can too (helloooo Ai!)

THE CLUB VIBE?

This is not a course you’ll forget about.
It’s a community that makes you feel seen.
This is strategy you can use.
Tools you’ll actually open.
Support that knows your name.

This is marketing that gets done, feels good doing it, and sticks longer than the next shiny object that comes your way.

→ It's no longer a solopreneur journey - you're surrounded by other ambitious female founders 

→ A room filled with like-minded people who just get it.

→ Regular chats with other small business owners inside our VIP community

→ It's advice, discovering where you're stuck and a space to test out ideas in our fortnightly group coaching sessions (and eavesdrop on others’ questions)

→ Join us for monthly co-working sessions to implement your strategies

→ Grow your business in a way that feels on-brand, not off-the-rails

→ Create and share your work without overthinking or explaining yourself to death

You will get out of your own way and learn how to run your business like a CEO (not just a content creator)

 

THIS IS FOR THE FOUNDER WHO...

→ Started scrappy and kept going

→ Has been duct taping their strategy together on the fly

→ Is always in motion, but never feeling on top of it

→ Posts content, but doesn’t know why it’s not landing

→ Doesn’t know how many products or offers she needs to sell to hit her dream income

→ Doesn’t know how many eyeballs she needs to convert

  feels like every other business is smashing it, except you.

→ tries to talk shop with your husband or bestie but it falls flat... they have no idea what you're even on about...

→ Wants a business that’s calm, clear, and aligned with her actual vision

→ wants a community that just gets you and the journey you’re on.

Does that sound like you?

You know marketing is a big deal — so let’s stop guessing and get it sorted shall we?

 

 

LISTEN…

You aren't here because success is a maybe or a someday. 

You’re here because you want to build your business with less confusion and more clarity - now. Like right now. Like yesterday. Like last week. 

So before you click the button… ask yourself:

Do I want more of the same?
Or do I want a way forward - with direction, a real game plan, and a community, mentor and an AI dream team supporting you every step?

That's what I thought.

 

SO YOU'RE READY TO GET OUT OF YOUR OWN WAY.

Great. Finally. Welcome. 

It's $49/month. Cancel any time.
Just strategy, structure, and direction that finally feels aligned.
See you inside.

PS - if it's not for you, just email us in 7 days and we'll give you your money back, no questions asked ❤️

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Only $49/mo, cancel anytime.

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I've got the answers...

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